Social Marketing for Small Business

I was asked to speak to a few independent mortgage brokers recently on why they should use social media to help promote their new endeavours. My first thought was “why wouldn’t you?” But I live in that world – it’s my go-to approach and first thoughts on marketing. To others, steeped in traditional marketing methods, or new to marketing themselves, they have to see the benefits first before they are willing to plunge down that rabbit hole. Read more “Social Marketing for Small Business” →